Posts Tagged "game"

Doctoral Survey – Kim Kardashian: Hollywood

Posted on Sep 25, 2014 | 0 comments

In her Doctoral research, Stefania Marghitu is exploring Kim Kardashian’s brand, and how users engage with her widely successful mobile app game, Kim Kardashian: Hollywood.  She will also be discussing how the game was a popular example of what Jesper Juul calls a “casual game,” a type of gaming that is dominated by women users. Currently Stefania is conducting a short survey on user participation and engagement in the Kim Kardashian mobile app game. For the successful completion of Stefania’s critical study, please visit the following link and participate in a...

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