In her Doctoral research, Stefania Marghitu is exploring Kim Kardashian’s brand, and how users engage with her widely successful mobile app game, Kim Kardashian: Hollywood. She will also be discussing how the game was a popular example of what Jesper Juul calls a “casual game,” a type of gaming that is dominated by women users.
Currently Stefania is conducting a short survey on user participation and engagement in the Kim Kardashian mobile app game.
For the successful completion of Stefania’s critical study, please visit the following link and participate in a short survey on Kim Kardashian: https://docs.google.com/forms/d/1-IWNUYUwedSOdJ1PZlM43jdHgtMC9oMEru55Hq_JT0w/viewform
Stefania Marghitu is a PhD student in Critical Studies at the University of Southern California’s Department of Cinematic Arts. For more information on her research, please feel free to contact her at marghitu@usc.edu.